Reviewed · TEQUILA TASTINGS
Tequila Premium Tour Destination Agave
This tour stands out because it strings together agave country scenery plus real tequila production stops, then lands you in the town of Tequila for shopping and sights. You get structured time at distillery and hacienda locations, not just a quick photo stop, and the day is paced around tastings. I especially like the focus on how tequila is made and how to taste it, and I also like that the itinerary builds in small breaks with fun extras like swings and a live band.
The main thing to consider is group logistics. Even with private transportation included, the tour caps at 38 travelers, and one review noted some crowding and extra waiting when the group feels large.
If you want a guided tequila day that teaches you something, not just pours drinks, this is a strong match.
Key highlights to know before you go

- Puerta del Agave viewpoint and a history lesson tied to the Tequila volcano area
- Tequila Selecto distillery tour covering ancestral, current, and aging processes
- Tasting with pairing taught in a way that helps you notice aromas and flavors
- El Pedregal hacienda time to walk agave fields and snap photos, plus giant swings
- Tequila town free time with key stops like Jose Cuervo and Casa Sauza areas
- Cantaritos el Guero with a typical drink and time to dance to a live band
A day-trip tequila lesson from Guadalajara, with several tastings
This is an about-8-hours experience starting at 10:00 am in Guadalajara and ending back at the same meeting spot. The big value is how the day layers learning and enjoyment: you start with agave and region context, then move into production, then finish with town time plus a party-style drink stop.
I like that the tour isn’t only about where bottles come from. At the Tequila Selecto distillery, you’re guided through the process, including ancestral methods, the current approach, and how aging changes the tequila. That matters because it gives you a way to understand what you’re tasting, not just how it tastes.
I also like the tasting approach. Multiple reviews praise how the team teaches you how to notice aromas and flavors, and how to appreciate tequila in a more structured way. One standout tip from a review is that tasting is taught like a skill, not a shot contest. If you care about quality, this kind of guidance is exactly what turns a fun day into a memorable one.
One practical drawback to keep in mind: the day can feel long. It’s a full route with multiple stops, and one reviewer called it a great tour but noted it was a long day. If you’re sensitive to long sit-time in vans and lots of transitions, plan for patience.
More Tequila Tastings in Guadalajara
- Full Day Tour to Tequila and Amatitán with Fun and Culture
★ 5.0 · 681 reviews - The Agave Experience Tequila Tour in Jalisco
★ 5.0 · 520 reviews - Full Day in Tequila with Tasting and party in Cantaritos
★ 5.0 · 356 reviews
Getting to Amatitan and the Puerta del Agave viewpoint

Your first stop is Amatitan, beginning at the Puerta del Agave with a viewpoint over the Tequila volcano area. Even without being a hardcore hiking person, you get a sense of place fast. You’re not just driving through agave country, you’re standing in it, with the landscape context built in from the start.
This stop is also where the history starts. You learn about the roots of tequila and how the region connects to the plant and the production culture. That first hour-light block can help later stops make more sense, because you’ll already know why agave matters and why people in this area talk about it like a living tradition.
Timing here is tight but not rushed. The visit is listed at about 30 minutes, and admission is free for the stop. That’s a good setup for the rest of the day, because it gives you a quick grounding without stealing too much time from distillery and town.
Practical note: the day includes outdoor time. One very helpful review advises bringing a hat and wearing good shoes and pants to avoid getting eaten up by bugs. That’s the kind of simple prep that saves your afternoon.
Tequila Selecto distillery tour and how the tastings work

Next comes the heart of the day: a Tequila Selecto distillery visit in Amatitan. Here you get a guided look at facilities and the process. The itinerary calls out ancestral process, current process, and the various aging processes. That coverage is what makes the tour feel more like an education than a drive-by.
Then you end this portion with tasting plus pairing, and the wording suggests you’ll be taught the secrets of tequila, not just handed samples. Reviews back that up in a big way. People consistently highlight the tasting instruction, including how to notice aromas and how to recognize flavors. One review emphasizes that it’s not about getting drunk, it’s about learning how to taste thoughtfully.
This is also where your guide quality really shows. Several reviews name guides who helped make the information easy to follow in both languages. Edna is mentioned for strong English and Spanish explanation. Kim is mentioned for explaining tequila differences and teaching how to do tastings the right way. Javier is mentioned as a very nice, smooth experience partner. If you get one of these guides, you’ll likely feel like the day has a clear story.
How long this stop is: about 1 hour for the distillery section. Admission is listed as free for this stop too, so you’re not constantly pulling out a wallet. In a $59.68 day tour, that matters.
El Pedregal hacienda, agave fields, and the giant swings

After the distillery, you head to the El Pedregal hacienda, also in Amatitan. This is where the tour shifts from industrial learning to more of the region’s physical feel. You get another tasting and a chance to walk around.
The itinerary adds a fun break that many tequila tours skip. You’ll have time to stroll through agave fields and you can even climb the giant swings. If you want photos that feel like you actually went somewhere, this is the moment. The same goes if you’re traveling with people who like scenery or activities, not only alcohol.
This stop runs about 1 hour, and admission is listed as free. The way it’s structured, it gives your group a change of pace after the distillery building and explanations.
What I’d watch for: sun and bugs again. If you took the hat and pants advice seriously earlier, you’ll be glad later. Also, this kind of outdoor time can move at the speed of the group. If your group is larger, you may spend more time waiting between photo moments, as one review hinted happened when the van felt crowded.
If you prefer a schedule where you get to move more freely, arrive with a relaxed mindset and build in a little buffer.
Something else to do with a Guadalajara day:
- Tour to Lake Chapala, MAGIC TOWN of Ajijic from Guadalajara
★ 4.5 · 476 reviews - Walk Guadalajara!
★ 5.0 · 474 reviews - The Fire TOUR – Pyramids, Volcanoes, Agaves & Tequila
★ 5.0 · 329 reviews - Full-Day Tequila Tour from Guadalajara
★ 4.5 · 272 reviews
Tequila town free time at Jose Cuervo, Casa Sauza, and museums

Now you shift from production area to the town itself: the Magic Town of Tequila. This is where you get around 2 hours of free time, with options for tasting typical food, visiting emblematic sites, and exploring museums and tequila shops.
The itinerary specifically calls out Jose Cuervo and Casa Sauza as highlights. It also mentions museums and the picturesque streets with tequila shops. Even if you don’t plan to do every stop, it’s nice that the free time is in a real tequila town, not a roadside counter.
This is also the part of the day where you can shape your budget and your souvenirs. If you want to compare bottles you tried earlier, you can often do that with what’s available in town shops. If you’re hunting for gifts, this is where you’re likely to find more variety than at one distillery counter.
Food advice based on the practical tip in a review: if you’re not specifically chasing street food, I’d eat where the guides suggest once you arrive in Tequila. One reviewer said the restaurant choice was good and that there was less else available depending on your preferences. That’s not a rule, it’s just a helpful signal that town choices can vary.
Also, bring cash or a card you’re comfortable using. The tour doesn’t mention what payment options you’ll see, so don’t assume every shop will work the way a big city store does.
Cantaritos el Guero live band nightcap

The last stop is the famous Cantaritos el Guero. This is listed as a “mandatory stop” and it includes a typical drink plus time to dance to the rhythm of a live band.
If you’ve done distillery tours that end with a quiet tasting and then everyone disappears, this ending is a change of pace. It gives your group a shared moment, and it’s a reminder that tequila culture here is not only about process and history. It’s also about how people celebrate.
This part runs about 1 hour, admission is listed as free, and it’s a nice wrap-up after the long day. It’s also a moment where the atmosphere can be a bit louder and more energetic, so if your idea of fun is quiet museums, you might treat this as an hour to relax and watch more than dance.
One small practical mindset shift: pace your drinking earlier in the day. The day has multiple tastings. You’ll enjoy the final hour more if you save your energy.
Price, group size, and what the private transportation really means

At $59.68 per person for about 8 hours, this tour is priced like a value play. What helps it feel worth it is that you’re not just paying for transport. The itinerary includes multiple guided stops with tastings and free admission listed across the major segments.
You do get private transportation included, but you’re not in a tiny private vehicle. The tour maximum is 38 travelers. That’s why the experience can vary based on group size. One review mentioned crowding and waiting when the group was large and the van felt packed. Another review praised organization and a more personable feel.
So here’s how I’d think about it. You’re paying for a structured day with curated stops, not for exclusive one-on-one attention. If you’re okay with a guided group day and you like learning with others, the price makes sense. If you hate waiting, or you want frequent stops without delays, you may feel the group friction more.
Language is also part of value. The tour is offered in English, and reviews mention English and Spanish translation working well. If you’re bilingual, it’s easy to follow along. If you only speak English, the English offering helps the day feel accessible.
Finally, the booking cadence is fast. It’s commonly booked about 9 days in advance on average. That’s a signal that this is a popular schedule, so if you’re traveling near peak times, don’t procrastinate.
Practical tips I’d follow, from hats to shoe choice

Here’s the kind of small prep that makes the day smoother, pulled from real advice and the nature of the route.
First, wear good shoes and plan for uneven ground at the hacienda area and photos around the fields. One review specifically calls out shoes and pants because bugs can be a problem. A hat is also recommended. You’ll thank yourself when you’re out at viewpoints and in open areas.
Second, bring a light layer. Even in the Guadalajara region, daytime can swing, and you’ll be outdoors briefly at multiple moments. The itinerary doesn’t list weather gear, and it does require good weather to run.
Third, pace your tastings. You’ll have at least a distillery tasting with pairing, another tasting at the hacienda, and a drink at Cantaritos el Guero. That’s a lot for one day. Drink water between stops and avoid treating it like a race.
Fourth, if you care about photos, keep your camera accessible. A review mentions a forgotten camera in the tour van and a guide being helpful about returning it the next day. That doesn’t mean you should be careless, but it does suggest the team pays attention if something goes missing.
Lastly, if you’re traveling with family or mixed-age groups, this tour can work because it includes time for walking, swings, town exploration, and a live band ending. Just set expectations upfront that it’s still a full day.
Should you book this Destination Agave tequila tour?
I think this is a solid choice if you want a tequila day that explains the why behind the flavor. The standout strength is the combination of distillery learning plus guided tasting instruction that teaches you how to notice aromas and tastes, not only how to drink.
Book it if:
- You like structured sightseeing with multiple tastings
- You want a guide experience where English is offered, and reviews mention strong bilingual support
- You enjoy a mix of production learning and fun stops like agave-field walking and giant swings
Pass or reconsider if:
- You dislike group logistics and you hate waiting between stops
- You prefer a shorter outing, because this is an all-day route
- You want a purely quiet, museum-style day without party energy at the end
FAQ
How long is the Tequila Premium Tour in Destination Agave?
The tour lasts about 8 hours.
Where does the tour start, and when does it end?
It starts at C. Aurelio Aceves 225, Vallarta Poniente, 44110 Guadalajara, Jal., Mexico and ends back at the same meeting point. The start time is 10:00 am.
Is the tour offered in English?
Yes, the tour is offered in English.
What transportation is included?
The tour includes private transportation.
What tastings or drinks are included during the tour?
You’ll have a tasting with pairing at the distillery stop, another tasting at the hacienda stop, and you’ll taste a typical drink at Cantaritos el Guero.
How large is the group?
The tour has a maximum of 38 travelers.
What is the cancellation policy for a full refund?
Free cancellation is available. To receive a full refund, you must cancel at least 24 hours before the experience start time.
What happens if the tour can’t run due to weather or minimum travelers?
The experience requires good weather. If it’s canceled due to poor weather, you’ll be offered a different date or a full refund. If the minimum number of travelers isn’t met, you’ll be offered a different experience/date or a full refund.
New reviews in from Guadalajara
- GDL Art Crawl & Studio Tour Visit★ 5.0 · 54 reviews
- Guachimontones Archaeological Tour★ 5.0 · 60 reviews
- Tequila distillery experience, Jose Cuervo & Tequila Magic Town★ 4.5 · 61 reviews
- Private Cultural and Gastronomy Tour Full Day Tapatío★ 5.0 · 63 reviews
- Private Full-Day Tour to Tequila and Guachimontones★ 4.5 · 66 reviews
- Private City Tour Guadalajara and Tlaquepaque★ 5.0 · 67 reviews
- Guadalajara Private Food Tour★ 5.0 · 73 reviews
- Tequila Day Trip from Guadalajara with Jose Cuervo Express Train★ 4.5 · 73 reviews
Tequila Tastings, compared.

Chichen Itza, Cenote & Valladolid Tour with Tequila and Lunch
Read our review →
Cabo Beach Camel Ride, Mexican Buffet and Tequila Tasting
Read our review →
Early morning Chichen Itza Tour: Cenote and Tequila Tasting
Read our review →
4×4 ATV Adventure with Tequila Tasting and Mexican Buffet Lunch
Read our review →
Cancun ATV Jungle Adventure, Ziplines, Cenote and Tequila Tasting
Read our review →
Puerto Vallarta Best Zipline Canopy + Tequila and Speed Boat Ride
Read our review →
ATV Tour, Camel Ride, Tequila Tasting and Mexican Buffet Lunch
Read our review →
Cabo Migrino Beach and Desert ATV Tour plus Tequila Tasting
Read our review →Browse the lists this tour appears in
